Beyond the Algorithm
I write about how businesses can improve their online presence through digital marketing strategies.
-
Website Analytics for Beginners
Read more: Website Analytics for BeginnersWebsite analytics can feel overwhelming. Learn which KPIs to track and how to simplify your Google Analytics workflow for growth.
4 min read
-
How to Create an Online Marketing Strategy for Ecommerce
Read more: How to Create an Online Marketing Strategy for EcommerceFrom goals to channels, learn how to create an online marketing strategy for an e-commerce business.
-
Define Your Target Audience – The First Commandment of Content Marketing
Read more: Define Your Target Audience – The First Commandment of Content MarketingDefining your target audience is the First Commandment of content marketing. Learn what a target audience is and why it drives strategy.
-
How to Choose the Right Keywords Without Losing Your Mind
Read more: How to Choose the Right Keywords Without Losing Your MindKeyword research doesn’t have to be overwhelming. Get tips on how you can choose the right keywords for SEO confidently.